Google AdWords is a system to advertise which is based on certain keywords on google search engine results in a link to data workflow, Google AdWords also a platform for businesses to showcase their product and services by focusing on people’s constant search online and redirect to their websites. However, Now Google Ads become smarter and can get connect intellectually with users by using machine learning techniques, therefore, since Google developed the Sycamore Chip with the fastest computer could allow Google AdWords system to find more relevant searches and clicks to generate more relevant conversions or to increase ROI (Return of Investments).
Although Google AdWords system allows to narrow down the advertisers to set up their account with their preferences for campaigns to reach their potential targets with the help of giving several options like extensions, Sitelinks, types of keywords, bidding options, location preferences, audience selection, types of ads, device preferences, and types of campaigns according to their business model, can help to optimize their campaigns budget more efficiently which helps businesses to increase their profit systematically. AI workflow system designed with a similar model to understand the user behavior which can be more compatible with the Google Adwords system also helps to increase relevant traffic on websites to lead to more relevant conversions.
Google Adwords offers to create a different type of ads, Responsive Search Ads allow adding multiples headlines and descriptions for the search engine to bring out the optimal results. In the future, 5G technology can be able to add more data from users learning experiences through different types of technology devices usage, also allows AI to perform tasks more efficiently with the help of digital connection.
Google Adwords helps businesses to connect with users and understand their needs in the form of data search results which leads to increase sales and profit; to optimize each marketing campaign budget more efficiently. AI technology made the Google AdWords system & Search engine optimization process more efficient and quick with automation with approved limitations. The process is based on data that provides more relevant search results and allows targeting the right audiences for better performance-based results.